According to the lawsuit, during the Class Period, defendants made false and/or misleading statements and/or failed to disclose that:
- demand for Krispy Kreme products declined materially at McDonald’s locations after the initial marketing launch;
- demand at McDonald’s locations was a driver of declining average sales per door per week;
- the partnership with McDonald’s was not profitable;
- the foregoing posed a substantial risk to maintaining the partnership with McDonald’s;
- as a result, Krispy Kreme would pause expansion into new McDonald’s locations; and
- as a result of the foregoing, defendants’ positive statements about Krispy Kreme’s business, operations, and prospects were materially misleading and/or lacked a reasonable basis.
No Class Has Been Certified. Until a class is certified, you are not represented by counsel unless you retain one. You may select counsel of your choice. You may also remain an absent class member and do nothing at this point. An investor’s ability to share in any potential future recovery is not dependent upon serving as lead plaintiff.
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